AIR FARES ARE LIKE A HEART MONITOR. There are various peaks and troughs fluctuating between the date they are announced and actual take-off.

Today, these fluctuations are becoming more erratic. In the past, countless blogs would attempt to predict the best day of the week to buy your ticket, but advances in yield management, combined with legacy carriers’ unbundling moves and the growing number of no-frills carriers have put paid to this practice.

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