Parse.ly, the stealthy data-driven predictive content optimization platform for publishers, is preparing to launch its first product called Dash at the end of the month, we’ve learned. The startup first emerged from DreamIt Ventures in 2009, with $20K of seed funding in tow. It raised an A round from ff Venture Capital and Blumberg Capital in December 2010 totaling $1.8 million.

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